Yoni Goldberg is an LA based photographer, director and cinematographer. He was born and raised in Southern California before moving to New York City to attend NYU and graduate with a degree in Psychology and Chemistry. Upon graduating, his career in photography began under the tutelage of some of the modern masters in fashion photography. He eventually relocated to LA, and began shooting film and motion as well. The first short film he worked on, SMILF, won the Jury Prize at the 2014 Sundance Film Festival, and he became hooked to the craft.
His training and background have helped him foster his own aesthetic - clean, modern, and graphic, bringing to life the stories he tells with a fresh and beautiful perspective.
Today, his client list includes Kohl’s, Target, Hulu, Lululemon, Hello Fresh, The Hearst Corporation, Guess, Kristin Ess Hair, Qeep Up Active Wear, Harper Collins, etc. Yoni has traveled the world while working with fair trade artisan marketplace The Little Market and recently had his work on the New York Times bestseller’s list with his second book, Lauren Conrad’s Celebrate.